SCOTTSDALE.COM AND TEMPE.COM NAME THE PARTNERSHIP OF
THE SUNDIN GROUP TO BE THE EXCLUSIVE REAL ESTATE TEAM
FOR THEIR POPULAR DESTINATION SITES

Scottsdale.com and Tempe.com, two of the most popular and frequently visited web sites for Arizona, have announced a unique exclusive real estate partnership with The Sundin Group and The Vogel Group, it was announced today by Fred Mercaldo, Managing Partner, Scottsdale.com and Tempe.com.

Under this new agreement, The Sundin Group, led by Brad and Stacy Sundin ( with RE/MAX Excalibur in Scottsdale), will become the Official Real Estate Team for the Scottsdale and Tempe sites, providing not only regular visitors with a comprehensive offering of regional real estate services, but also provide visitors and vacationers to the Valley one stop shopping for all of their real estate needs. 

In making the announcement, Fred Mercaldo noted: “We know that since Scottsdale.com is the first choice for high end buyers who are relocating to the Valley, and they demand the utmost in professional real estate services, it is important that our choice for our exclusive real estate partnership be professional and responsive. We are extremely happy to announce this alliance, which benefits both local and out-of-state visitors to both sites, by providing a comprehensive tool and resource for their real estate needs.”

Mercaldo added: “The Sundins have established themselves with a reputation for being responsive to the needs of buyers and sellers alike, as well as being the ultimate source of regional information on the many communities that encompass Scottsdale, Tempe, Phoenix and the vicinity. We are pleased to forge this new partnership as we continue to make our sites true destination places and make available the best resources in the real estate business today.”

Becky Kelley, executive Director of Scottsdale.com and Tempe.com noted: “During our search for a real estate partner on our sites we went through an extensive interview process.  The two most important criteria we were looking for were customer service/response time and internet savvy. When we met the Sundins, we knew we had found the perfect match.  Their customer service is second to none and they are truly internet marketing specialists. “

Brad and Stacy Sundin commented: “Being the exclusive partners and having our properties featured on Scottsdale.com & Tempe.com gives us a great advantage over of our competition.  Because many homebuyers start their search on the internet, our visibility for our listings and also to potential homebuyers just increased exponentially.  We have found that buyers typically Google the city they are interested in moving to. Scottsdale and Tempe are two very well-known cities and research shows they are also two of the highest searched cities in the Phoenix Metropolitan area.  This is why we were so excited to partner with these two city websites.  Plus, Scottsdale.com and Tempe.com both have an excellent page rank, which means their websites are listed higher in the search engines and thus generate tens of thousands of unique visitor hits per month. This is a huge advantage for our sellers, because it means their home will receive maximum exposure which is one of the major criteria for choosing a REALTOR®.”

Buying or selling a home is a very personal decision and requires a relationship built on trust and honesty. The Sundins have a distinct advantage in serving their local clients based on years of experience in the real estate field. They understand the needs of homebuyers that are new to the Valley and help them acclimate to their new surroundings. They also know that buying a second/vacation home and even a first-time home purchase in the Valley demands that the real estate team be tuned into what the client wants and that is the service they will continue to provide with this new partnership.

Today’s consumer is internet savvy and demands state-of-the-art technology and navigation to help them make an educated decision. The Scottsdale.com & Tempe.com Team has put an emphasis on creating robust real estate sections for their customers on both sites. With over 100 pages of real estate information on each site (including the ability to now search listings in MLS by an advanced mapping tool), their new partnership with Scottsdale.com and Tempe.com will afford valley residents and visitors alike, with the latest and best information to help find the ideal property for them.

Contact: Barry Kluger
                 480-703-8135
                 barry@barrykluger.com